Market accomplice USC and Sprouts Farmers to empower ladies sports activities

Prona Sportive | June 23, 2022

LOS ANGELES – USC and Sprouts Farmers Market have introduced a long-term dedication to particular sponsorship for girls athletics via partnerships with USC and the Pac-12 Convention, together with different particular person partnership agreements.

“USC Athletics could be very happy with the wealthy custom of excellence in our Trojan Girls athletic applications,” he mentioned. Joyce Bell Limbrick, USC Affiliate Senior Government Athletic Director and senior feminine administrator. “The Trojan ladies have received 36 nationwide group championships and 118 particular person championships and proceed to excel within the classroom and past. As we have fun and acknowledge the influence of the fiftieth anniversary of Title IX, USC Athletics is worked up to accomplice with Sprouts Farmers Market to we enhance and strengthen our dedication to assist our student-athletes and sports activities applications. “

Along with its funding in these partnerships, Sprouts will even assist 50 particular person Title, Picture and Similarity (NIL) agreements with feminine student-athletes from a number of faculties throughout Pac-12.

“As we have fun the fiftieth anniversary of Title IX, we’re reminded of the progress that has been made within the ladies’s sports activities trade over the previous 5 a long time,” mentioned Timmi Zalatoris, senior vice chairman of human sources at Sprouts. “After we take into consideration the subsequent 50 years of gender equality, Sprouts is dedicated to the sticky momentum and stays invested in rising and altering the panorama of ladies’s sports activities for years to come back.”

The newest announcement coincides with June 23, the fiftieth anniversary of Title IX, which prohibits sex-based discrimination in faculties and academic applications.

“USC has a wealthy success story in its ladies’s applications,” she mentioned Drew DeHart, Vice President / Common Supervisor at USC Sports activities Properties and Playfly Sports activities. “We’re proud to accomplice with a model that’s dedicated to ladies empowerment applications at USC.”

In January 2022, the NCAA started its celebration of the fiftieth anniversary of Title IX and can proceed to honor historic land regulation all through 2022 and into 2023.

About Sprouts Farmers Market, Inc.
Cabbage is the place the place kindness grows. True to its on-farm heritage, Sprouts presents a novel meals expertise that includes an open-plan format with recent produce within the coronary heart of the shop. Sprouts conjures up well-being naturally with a rigorously curated number of merchandise finest for you, mixed with goal-directed folks. The wholesome meals vendor continues to deliver the newest wholesome, progressive merchandise made with lifestyle-friendly elements, similar to natural, plant-based and gluten-free. With headquarters in Phoenix, and one of many largest and quickest retailers of recent, pure, and natural meals specialties in the US, Sprouts employs roughly 31,000 group members and operates roughly 380 shops in 23 states worldwide nation. To be taught extra about Sprouts and the advantages it brings to communities, go to about.sprouts.com.



About Playfly Sports activities
Playfly Sports activities is a full-service sports activities advertising firm that operates the place sports activities advertising, media and expertise converge. Playfly Sports activities presents results-based options for manufacturers that attain roughly 83% of all U.S. sports activities followers producing over 230 billion impressions annually in skilled, school, and highschool sports activities. Using the affect and resilience of native sports activities followers, Playfly Sports activities unique rights within the NBA, NHL, MLB, NCAA, esports, and highschool sectors add worth to our native, regional, and nationwide model companions. The multimedia and expertise platforms injected from Playfly’s data drive innovation via scalable linear, digital, on-site property and skilled advertising and engagement. Playfly Sports activities has the distinctive potential to accomplice, innovate and advance the aspirations of athletes, manufacturers, academia and sports activities followers throughout the US Playfly Sports activities is Igniting Manufacturers via the love of followers. Go to Playfly Sports activities on-line at playfly.com and observe Playfly Sports activities on LinkedIn, Twitter and Fb: @PlayflySports. www.playfly.com.

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